While Houston has hosted its last World Cup game for this year’s tournament – and despite the United States team being eliminated – World Cup fever is still alive and well in the city. This weekend, the city will march on with watch parties, fan festivals, and now, a soccer-themed market.
This Friday, July 10, will see a special Hello Kitty/World Cup crossover: Hello Soccer Night Market. Taking place at Navigation Blvd., the outdoor market will host over 70 themed vendors. Visitors can explore a diverse selection of unique wares, fashion accessories, and jewelry, alongside Hello Kitty toys, blind boxes, food, drinks, and more.
In addition to the vendors – all adorned in special Hello Kitty decor – the night market will feature live music, food, drinks, baked goods, and photo-ops.

Plus, the first 50 visitors to get in line can enjoy a complimentary Hello Soccer-themed tote bag.
The event takes place from 6 pm – 10 pm at 2800 Navigation Blvd. (The Esplande on Navigation). The market is described as pet-friendly and family-friendly. Entry to the Hello Soccer Night Market is completely free. Parking is also free.
The Hello Soccer Night Market is a concept by Houston For The Girls. The group regularly hosts local market in support of community businesses. These markets regularly feature specific themes, ranging from Pitbull to Polly Pocket, Hannah Montana, the Astros, and more.
Later this summer, the group has other markets scheduled that include The Ladybug Market on July 25th and the Bookish Matcha Market on August 29th – both of which to take place at 301 Milam St.
See also: This massive ‘713 Day’ festival in Houston with 100+ vendors, slabs, and H-Town drinks is happening this weekend and it’s free