After an epic four-year run across Europe, Exhibition Hub is finally bringing “Van Gogh: The Immersive Experience” to the U.S.
By now, you may have already heard the news of a Van Gogh exhibit coming to Houston and the U.S. all the way from Europe. Created by the “edutainment” (education-entertainment) group Exhibition Hub, “Van Gogh: The Immersive Experience” has already dazzled hundreds of thousands of visitors across 11 cities in Europe and Asia with an awe-inspiring journey into the life and work of the world’s most famous artists. Now, four successful years later, it is finally making its way to the U.S.!
This wondrous immersive experience first started touring Europe back in 2017, visiting a multitude of cities including Brussels, Naples, Leicester and York, among others. It even made its way to Beijing and Hangzhou, China, and most recently Tel Aviv, Israel! During its European tour, Exhibition Hub’s immersive Van Gogh exhibit captivated over 600,000 visitors with its unique combination of cutting-edge projections, Virtual Reality, and didactic entertainment to delve into the tortured genius’ mind of the post-impressionist artist.
In addition to opening in the U.S., Van Gogh: The Immersive Experience will also be opening in cities such as London and Berlin, with a one-of-a-kind journey and 360º view into Van Gogh’s post-impressionist life and work.
While Van Gogh: The Immersive Experience is Exhibition Hub’s first U.S. production, the “edutainment” group has already organized several other exhibits around the famous painters Claude Monet and Gustav Klimt—totaling a staggering six-million visitors across 60 exhibitions globally (and that’s without any U.S. exhibits open yet!).
The group has also taken these luminous exhibitions of other artists to a handful of cities across Europe and the world. Claude Monet: The Immersive Experience amazed visitors across cities such Barcelona, Brussels, and Turin.
To help bring this breathtaking exhibit to Houston and other cities across the U.S., Exhibition Hub has partnered with the entertainment discovery platform, Fever. A global leader in entertainment, Fever has revolutionized the world of entertainment since 2015, inspiring over 40 million people every month to discover the best experiences in their cities.
Fever empowers event organizers to create amazing experiences, with successful examples such as the “Candlelight Concert Series” attended by over 1 million guests, the Los Angeles-based “Stranger Things: The Drive-Into Experience”, or the “Mad Hatter G&T Party” in multiple cities across the U.S.
Backed by leading institutional investors and currently present in more than 50 cities, Fever is a US company with a team of over 350 people, with offices in New York, Los Angeles, Chicago, London, Paris, Madrid and Barcelona, and its platform processes millions of tickets for tens of thousands of events every year, with a rating of 4.8 stars out of 5 in the Apple App Store.
As for the exhibit’s U.S run this year, this immersive Van Gogh exhibit has already been off to an epic start in the U.S., and will soon make its North American debut at Atlanta’s Pullman Yards. One of the city’s largest historical sites, Pullmans Yards was first developed in 1904 and was recently sold to Atomic Entertainment for Emmy-award-winning movies and television shows. Van Gogh: The Immersive Experience, will open its doors to the Atlanta public on May 19 and will soon be making its way to other cities across the U.S. including Houston, Dallas, New York, Miami, and more.
Exhibition Hub’s immersive Van Gogh experience in Houston will open its doors in August at Marq-E Entertainment Center offering a unique, family-friendly (and, of course, COVID-safe) journey into Vincent Van Gogh’s work.
In this unique sound and light show, state-of-the-art projectors will bring Van Gogh’s masterpieces to life animating floors and walls to transport the viewer quite literally into the artist’s iconic paintings. Additional rooms give visitors the chance to study Van Gogh’s painting techniques and explore a reconstruction of his masterpiece “The Bed Room.” Meanwhile, a VR tour will give guests unique insight into the artist’s time at the convent and in Arles, the secrets from the letters he wrote to his brother, and much more!